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Thow to Upload a Video to Reddit

Gaming & Culture —

Now you lot tin can post videos directly to Reddit, no third-party service required

Upload .mp4 and .mov files straight from your phone or estimator.

Now you can post videos directly to Reddit, no third-party service required

Reddit appear a big, and likely welcome, change coming to its site: native video uploads. After testing the feature out in about 200 communities, native video hosting will at present whorl out for all Reddit communities, giving every user the ability to upload and share videos on Reddit without the use of a third-political party service. Until now, users had to upload videos to some other site and and so post the video's link to Reddit in order to share.

Native video uploading is supported on both the desktop and mobile versions of Reddit. Users can upload pre-recorded videos from their devices; on the Reddit mobile app, you can shoot videos to upload immediately by giving the app admission to your camera. Videos must be either MP4 of MOV files, and they can be no longer than 15 minutes. Yous tin even make gifs out of your videos by using Reddit's new MP4 converter, and videos uploaded through the mobile app can exist trimmed to bear witness only the well-nigh important part. Since Reddit'south core is its communities, the visitor made information technology so you lot could watch videos and read posted comments at the aforementioned fourth dimension. On desktop, the video histrion will shrink and stay at the top of the folio so you tin scroll through comments. On mobile, the video actor remains at the top of the folio while the lesser-one-half is scrollable.

Reddit'south blog mail service cites user experience every bit 1 of the master reasons for its new native video hosting. It was previously a hassle for users to post a video to Reddit, and the viewing experience wasn't seamless. Reddit gave the same handling to images last yr when information technology cut ties with its longtime partner Imgur in favor of native image hosting. Non only does native prototype and video hosting brand it easier for users to upload and share content to their favorite subreddits, but it likewise cuts the amount of time users spend on 3rd-political party sites.

Reddit app on iOS: video plays at the top while you can scroll through comments on the bottom.

Enlarge / Reddit app on iOS: video plays at the elevation while you can curlicue through comments on the bottom.

Valentina Palladino

What practice companies want when users spend more than time on their site? Advertisements. According to a Variety study, Reddit has already been experimenting with different types of video advertising, but new native videos posted to the site won't have any ads on them for at present. Reddit's video production manager, Emon Motamedi, said the company wouldn't rule out pre-roll or other types of video advertising going forward.

Reddit's native video hosting comes just later Facebook announced Lookout, its new video platform for original video content. Reddit is a very unlike kind of social network from Facebook, or fifty-fifty YouTube, simply that could work in its favor if the company starts selling ads on its videos. Reddit is entirely based on community rather than individual users (similar YouTube is), and those subreddits are clear categories for advertisers to target. Reddit besides found that users participating in the native video beta test used video to extend conversations rather than build "individual brands."

"We establish that the most engaging types of video weren't coming from pop users trying to establish their individual brands, as you might run across on other platforms," Reddit's blog post detailed. "Instead, our video adopters so far have been creating and sharing videos to engage within their specific Reddit communities, as an organic extension of conversations already happening on each subreddit."

Ars Technica and Reddit share a parent company in Advance Publications.

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Source: https://arstechnica.com/gaming/2017/08/now-you-can-post-videos-directly-to-reddit-no-third-party-service-required/

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